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Abstract(s)
Com o agravamento da crise ambiental e urgência na implementação do Desenvolvimento Sustentável, as empresas têm sentido maior pressão para integrar a sustentabilidade no negócio, nomeadamente as empresas da Indústria Têxtil e do Vestuário (ITV), cujo impacto ambiental e social é notório. Assim, o principal objetivo deste trabalho de investigação é compreender qual a importância atribuída atualmente pelas Pequenas e Médias Empresas (PME) portuguesas de confeção de vestuário à sustentabilidade, analisando práticas de negócio adotadas, motivações e barreiras sentidas, e efeitos na performance empresarial. Em particular, são estudadas empresas portuguesas que exportam para o Reino Unido, sendo, também, analisada a forma como a sustentabilidade é encarada neste mercado. Para isto, foram realizadas diversas entrevistas a empresas portuguesas e a uma organização britânica dedicada à sustentabilidade na Indústria do Vestuário. As conclusões revelam que as PME portuguesas de vestuário, e a ITV em geral, atribuem crescente importância à questão da sustentabilidade, sobretudo a gestão de topo das empresas, embora ainda existam alguns entraves à implementação de práticas sustentáveis e os efeitos na performance das empresas não sejam imediatos. Por sua vez, o mercado britânico parece revelar algum atraso na adoção de práticas sustentáveis.
As the environmental crisis worsens and the implementation of Sustainable Development becomes urgent, enterprises have felt an increased pressure to integrate sustainability in their operations, namely Textile and Clothing Industry companies, whose environmental and social impacts are evident. Thus, the main objective of this research work is to understand the importance currently given to sustainability by Portuguese clothing Small Medium Enterprises (SMEs), while analysing sustainable practices, motivations and barriers, and its effects on business performance. Specifically, the focus will be on Portuguese companies exporting to the United Kingdom, while also analysing the way sustainability is seen in this market. To this end, several interviews were conducted to Portuguese enterprises, as well as a British sustainability organization. The conclusions reveal that the Portuguese SMEs, and the clothing industry in general, are increasingly investing in sustainability, mainly the top management, although these companies still face some barriers in the implementation of sustainable practices and the effects on business performance are not immediate. In turn, the British market seems to reveal a delay in the adoption of sustainable practices.
As the environmental crisis worsens and the implementation of Sustainable Development becomes urgent, enterprises have felt an increased pressure to integrate sustainability in their operations, namely Textile and Clothing Industry companies, whose environmental and social impacts are evident. Thus, the main objective of this research work is to understand the importance currently given to sustainability by Portuguese clothing Small Medium Enterprises (SMEs), while analysing sustainable practices, motivations and barriers, and its effects on business performance. Specifically, the focus will be on Portuguese companies exporting to the United Kingdom, while also analysing the way sustainability is seen in this market. To this end, several interviews were conducted to Portuguese enterprises, as well as a British sustainability organization. The conclusions reveal that the Portuguese SMEs, and the clothing industry in general, are increasingly investing in sustainability, mainly the top management, although these companies still face some barriers in the implementation of sustainable practices and the effects on business performance are not immediate. In turn, the British market seems to reveal a delay in the adoption of sustainable practices.
Description
Keywords
PME Internacionalização Desenvolvimento sustentável Práticas de negócio sustentáveis Indústria do vestuário Scoop Tetribérica SMEs Internationalization Sustainable development Sustainable business practices Clothing industry