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Advisor(s)
Abstract(s)
Este TFM analisa um projecto de criação e transferência de conhecimento realizado em parceria entre uma subsidiária de uma multinacional, a Ecco’let, e uma empresa nacional do sector, a Procalçado.
Foi utilizado o Modelo SECI e o “Ba” para explicar como se processa esta criação e posterior transferência de conhecimento entre os parceiros num projecto multi-organizacional. Era expectável que o conhecimento gerado fosse partilhado pelos parceiros, mas a análise do estudo de caso permitiu perceber que existe também transferência de conhecimento entre a subsidiária e a sede da multinacional e as outras subsidiárias do Grupo ECCO. Assim, para além da rede externa à Ecco’let (Ecco’let-Procalçado), o projecto das Solas de Golf em TPU mostrou ainda a existência de transferência de conhecimento para a rede interna da subsidiária. É relevante referir o papel da Procalçado, empresa de capital português, na criação e transferência de conhecimento. A Procalçado beneficia da relação com a Ecco’let, que a desafia e apoia no desenvolvimento de soluções que exigem I&D e geração de conhecimento.
Este TFM contribui para a literatura sobre criação e transferência de conhecimento pelo facto de analisar um projecto entre uma subsidiária estrangeira e uma empresa nacional (relativa inexistência de estudos de caso utilizando multinacionais) e por considerar múltiplas direcções no processo de transferência do conhecimento gerado, para a rede interna e externa da multinacional, sem esquecer o conhecimento que fica na empresa localizada no país de acolhimento.
This dissertation analyses one project of knowledge creation and transfer developed through partnership between a multinational foreign subsidiary, Ecco’let, and a national company of the same sector, Procalçado. The SECI Model and the “Ba” were applied to explain how this knowledge creation and transfer happens between partners. It was already expected that the new knowledge would be shared between partners, but the analysis of the case study allowed to observe that there is also transfer of knowledge from the foreign subsidiary to the parent company and to other foreign subsidiaries of ECCO’s Group. This way, besides Ecco’let external network (Ecco’let-Procalçado), the project of Solas de Golf em TPU also showed the existence of knowledge transfer for the subsidiary’s internal network. It is relevant to mention the roll of Procalçado, a Portuguese equity company. Procalçado benefits from its relationship with Ecco’let, that challenges and supports it at developing solutions that request R&D and knowledge creation. This dissertation has contributed to the existing literature about knowledge creation and transfer as it analyses a project developed between a foreign subsidiary and a national company (relatively inexistence of case studies using multinationals) and because it considers multiple directions for transference of the new knowledge, to the internal and external network of the multinational, without forgetting the knowledge that keeps retained at the company located in the host country.
This dissertation analyses one project of knowledge creation and transfer developed through partnership between a multinational foreign subsidiary, Ecco’let, and a national company of the same sector, Procalçado. The SECI Model and the “Ba” were applied to explain how this knowledge creation and transfer happens between partners. It was already expected that the new knowledge would be shared between partners, but the analysis of the case study allowed to observe that there is also transfer of knowledge from the foreign subsidiary to the parent company and to other foreign subsidiaries of ECCO’s Group. This way, besides Ecco’let external network (Ecco’let-Procalçado), the project of Solas de Golf em TPU also showed the existence of knowledge transfer for the subsidiary’s internal network. It is relevant to mention the roll of Procalçado, a Portuguese equity company. Procalçado benefits from its relationship with Ecco’let, that challenges and supports it at developing solutions that request R&D and knowledge creation. This dissertation has contributed to the existing literature about knowledge creation and transfer as it analyses a project developed between a foreign subsidiary and a national company (relatively inexistence of case studies using multinationals) and because it considers multiple directions for transference of the new knowledge, to the internal and external network of the multinational, without forgetting the knowledge that keeps retained at the company located in the host country.
Description
Keywords
Conhecimento Inovação Subsidiárias estrangeiras Multinacionais Criação e transferência de conhecimento Knowledge Innovation Foreign subsidiaries Multinationals Knowledge creation and transfer