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Abstract(s)
Esta tese dedica-se a compreender o panorama dos conteúdos não-ficcionais com objetivos imersivos, que tratam de temas complexos e que são mediados no ciberespaço, tendo por objetivo final apontar boas práticas em um projeto dessa natureza. Para tanto, empenhou-se uma fundamentação teórica e uma componente empírica. Na fundamentação teórica, problematizamos o ciberespaço, circunscrevemos as noções aqui consideradas de narrativa, não-narrativa, representação não-ficcional, estratégias imersivas, bem como os tratamentos e cuidados necessários a um conteúdo mediado no ecossistema digital. Na componente empírica, observamos o corpus de investigação, nomeadamente o panorama geral dos webdocumentários e das obras de jornalismo multimédia, para depois mergulharmos em cada um desses objetos por meio de dois estudos de caso múltiplos. Tanto no estudo de caso múltiplo do web-documentário, quanto no do jornalismo multimédia, as diversas características discutidas ao longo do trabalho foram concretamente estudadas, nas quais identificamos aspetos distintivos da ordem da arquitetura da informação, do design do conteúdo, do uso da polifonia e das bases de dados – com particular destaque no tratamento visual e interativo desses dados no jornalismo multimédia – da coautoria e da audiência participativa, bem como da criação de universos narrativos, nos quais se destacam estratégias imersivas de diversas ordens. Como conclusão, elencamos uma série de boas práticas na produção e configuração de um web-documentário, para a qual exercitamos tais diretrizes em um web-doc hipotético sobre dação de sangue. Nove boas práticas destacam-se como considerações importantes na representação de conteúdos não-ficcionais complexos no ciberespaço: orientar a cocriação com os sujeitos retratados, abraçar a multidisciplinaridade desde o início do projeto, incorporar metodologias de design, modularizar o conteúdo para estruturá-lo, compreender o discurso a que o próprio conteúdo orienta, aproveitar recursos de bancos de dados e de visualização de dados, utilizar a polifonia através da interatividade, criar um universo em torno do conteúdo e permitir que a audiência contribua e partilhe o material.
This thesis focuses on understanding the landscape of non-fictional content with immersive objectives that address complex themes and are mediated in cyberspace, ultimately aiming to identify best practices for projects of this nature. To achieve this, a theoretical framework and an empirical component were established. In the theoretical framework, we problematize cyberspace and define the notions of narrative, non-narrative, non-fictional representation, immersive strategies, and the necessary design and considerations for content mediated in the digital ecosystem. In the empirical component, we examined the research corpus, specifically the general landscape of web documentaries and multimedia journalism projects, before delving deeper into each of these subjects through two multiple case studies. Both the multiple case study of web documentaries and that of multimedia journalism concretely analyzed the various characteristics discussed throughout the work, identifying notable aspects related to information architecture, content design, the use of polyphony, and databases – particularly highlighting the visual and interactive data design in multimedia journalism – co-authorship and participatory audiences, as well as the creation of narrative universes, featuring a range of immersive strategies. In conclusion, we outline a series of best practices for the production and configuration of a web documentary, applying these guidelines to a hypothetical web doc on blood donation. Nine best practices stand out as important considerations for representing complex nonfictional content in cyberspace: guiding co-creation with the portrayed subjects, embracing multidisciplinarity from the project's outset, incorporating design methodologies, modularizing content for better structure, understanding the discourse that the content itself directs, leveraging database and data visualization resources, utilizing polyphony through interactivity, creating a universe around the content, and allowing the audience to contribute and share the material.
This thesis focuses on understanding the landscape of non-fictional content with immersive objectives that address complex themes and are mediated in cyberspace, ultimately aiming to identify best practices for projects of this nature. To achieve this, a theoretical framework and an empirical component were established. In the theoretical framework, we problematize cyberspace and define the notions of narrative, non-narrative, non-fictional representation, immersive strategies, and the necessary design and considerations for content mediated in the digital ecosystem. In the empirical component, we examined the research corpus, specifically the general landscape of web documentaries and multimedia journalism projects, before delving deeper into each of these subjects through two multiple case studies. Both the multiple case study of web documentaries and that of multimedia journalism concretely analyzed the various characteristics discussed throughout the work, identifying notable aspects related to information architecture, content design, the use of polyphony, and databases – particularly highlighting the visual and interactive data design in multimedia journalism – co-authorship and participatory audiences, as well as the creation of narrative universes, featuring a range of immersive strategies. In conclusion, we outline a series of best practices for the production and configuration of a web documentary, applying these guidelines to a hypothetical web doc on blood donation. Nine best practices stand out as important considerations for representing complex nonfictional content in cyberspace: guiding co-creation with the portrayed subjects, embracing multidisciplinarity from the project's outset, incorporating design methodologies, modularizing content for better structure, understanding the discourse that the content itself directs, leveraging database and data visualization resources, utilizing polyphony through interactivity, creating a universe around the content, and allowing the audience to contribute and share the material.
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Keywords
Conteúdo Narrativa Não-ficção Ciberespaço Storytelling digital Imersão Jornalismo multimédi Web-documentários Content Narrative Nonfiction Cyberspace Digital storytelling Immersion Multimedia jornalism Web-documentaries
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