A carregar...
Publicação
Liderança responsável como bússola estratégica nas empresas familiares : o caso Pinto Basto
| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 1.31 MB | Adobe PDF |
Orientador(es)
Resumo(s)
A presente dissertação é um estudo de caso sobre uma decisão estratégica com que o Grupo Pinto Basto, uma empresa familiar portuguesa com mais de 250 anos, se depara em 2014 com a empresa Africargo. Criada em Angola, em 2010, com mais dois parceiros locais, a empresa de camionagem depara-se com resultados aquém do esperado, impactada pelo contexto de crise económica no país e perante duas perspetivas diferentes quanto ao rumo a tomar. Com este caso, pretende-se compreender de que forma a Liderança Responsável, aliada às características próprias das empresas familiares, pode constituir um instrumento de orientação estratégica. O trabalho analisa os valores e práticas associados a este modelo de liderança, bem como o seu papel na perspetiva do Grupo Pinto Basto em contexto de crise, evidenciando a sua função enquanto “bússola estratégica” e fonte de vantagem competitiva. A análise assume-se como uma ferramenta pedagógica para alunos de Mestrado e MBA em áreas de estudo como a gestão, a ética, a sustentabilidade e as empresas familiares. Através deste caso, os alunos deverão ser capazes de 1) identificar os principais conceitos associados a “liderança responsável” e “empresas familiares” num contexto real e concreto, 2) aplicá-los como vantagens competitivas e princípios de pensamento estratégico de longo-prazo, 3) avaliar criticamente as perspetivas opostas do caso e 4) extrair ensinamentos aplicáveis a outras empresas.
This dissertation constitutes a case study examining a strategic decision faced in 2014 by Grupo Pinto Basto, a Portuguese family-owned enterprise with a history of more than 250 years, in relation to Africargo, a company in which it held a one-third ownership stake. Established in Angola in 2010, in partnership with two local associates, this trucking company faced poor results, the impact of the country’s economic crisis, and two divergent perspectives regarding the decision to be made. This case aims to understand how Responsible Leadership, combined with the distinctive characteristics of family businesses, can serve as a tool for strategic guidance. The study examines the values and practices associated with this leadership model, as well as its role from the perspective of Grupo Pinto Basto in a context of crisis, highlighting its function as a “strategic compass” and a source of competitive advantage. The work serves as a teaching tool for Master’s and MBA students in areas such as management, ethics, sustainability, and family business. Through this case, students should be able to: (1) identify the main concepts associated with Responsible Leadership and family business within a real-world context; (2) apply these concepts as sources of competitive advantage and principles of long-term strategic thinking; (3) critically evaluate the opposing perspectives at stake; and (4) derive applicable lessons for other organisations.
This dissertation constitutes a case study examining a strategic decision faced in 2014 by Grupo Pinto Basto, a Portuguese family-owned enterprise with a history of more than 250 years, in relation to Africargo, a company in which it held a one-third ownership stake. Established in Angola in 2010, in partnership with two local associates, this trucking company faced poor results, the impact of the country’s economic crisis, and two divergent perspectives regarding the decision to be made. This case aims to understand how Responsible Leadership, combined with the distinctive characteristics of family businesses, can serve as a tool for strategic guidance. The study examines the values and practices associated with this leadership model, as well as its role from the perspective of Grupo Pinto Basto in a context of crisis, highlighting its function as a “strategic compass” and a source of competitive advantage. The work serves as a teaching tool for Master’s and MBA students in areas such as management, ethics, sustainability, and family business. Through this case, students should be able to: (1) identify the main concepts associated with Responsible Leadership and family business within a real-world context; (2) apply these concepts as sources of competitive advantage and principles of long-term strategic thinking; (3) critically evaluate the opposing perspectives at stake; and (4) derive applicable lessons for other organisations.
Descrição
Palavras-chave
Liderança responsável Empresa familiar Valores Vantagem competitiva Longo-prazo Responsible leadership Family business Values Competitive advantage Long-term
Contexto Educativo
Citação
Editora
Licença CC
Sem licença CC