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Supporting sustainability by promoting online purchase through enhancement of online convenience

2021-05-01Journal article Open access
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dc.contributor.authorSaha, Swapan Kumar
dc.contributor.authorDuarte, Paulo
dc.contributor.authorSilva, Susana C.
dc.contributor.authorZhuang, Guijun
dc.date.accessioned2020-09-22T09:21:10Z
dc.date.available2020-09-22T09:21:10Z
dc.date.issued2021-05-01
dc.description.abstractOnline purchases can support environmental sustainability by reducing the number of shopping trips. The purpose of this article is to understand how online convenience may be used to increase online purchase intention and therefore contribute to environmental sustainability. Employing a snowball sampling technique data from 226 Chinese respondents were used with Least Squares Structural Equation Modelling (PLS-SEM) to test the research hypotheses. Findings suggest that customers with experience have a strong effect on the relationship between service convenience and customer satisfaction. It is also found that satisfied customers desired to stay longer and are willing to pay more. From a theoretical point of view, this study fills several gapes by extending previous work that investigates the impact of online convenience on customer satisfaction and behavioral intention by revealing the novelty impact on the willingness to pay and desire to stay. From a managerial standpoint, the findings help managers considering doing businesses or planning to do businesses in China and for companies committed to reducing their carbon footprint in understanding how they can use online convenience to stimulate online purchases among their clients and consequently becoming more environmentally friendly and socially responsible.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationSaha, S. K., Duarte, P., Silva, S. C., & Zhuang, G. (2021). Supporting sustainability by promoting online purchase through enhancement of online convenience. Environment, Development and Sustainability, 23(5), 7251-7272. https://doi.org/10.1007/s10668-020-00915-7pt_PT
dc.identifier.doi10.1007/s10668-020-00915-7pt_PT
dc.identifier.eid85088944072
dc.identifier.eissn1573-2975
dc.identifier.issn1387-585X
dc.identifier.urihttp://hdl.handle.net/10400.14/30939
dc.identifier.wos000555754900001
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherSpringerpt_PT
dc.subjectService conveniencept_PT
dc.subjectOnline shopping experiencept_PT
dc.subjectOnline customer satisfactionpt_PT
dc.subjectBehavioral intentionpt_PT
dc.subjectWillingness to pay morept_PT
dc.subjectEnvironmental sustainabilitypt_PT
dc.titleSupporting sustainability by promoting online purchase through enhancement of online conveniencept_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage7272
oaire.citation.issue5
oaire.citation.startPage7251
oaire.citation.titleEnvironment, Development and Sustainabilitypt_PT
oaire.citation.volume23
person.familyNameDuarte
person.familyNameSilva
person.givenNamePaulo
person.givenNameSusana C.
person.identifierE-2200-2014
person.identifier.ciencia-id6211-A867-20E2
person.identifier.ciencia-id5818-1A55-F727
person.identifier.orcid0000-0001-8449-5474
person.identifier.orcid0000-0001-7979-3944
person.identifier.ridB-3914-2011
person.identifier.ridE-2200-2014
person.identifier.scopus-author-id25824785800
person.identifier.scopus-author-id37076829400
rcaap.rightsrestrictedAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublicationcac5c148-c5c2-4303-9261-1cca1c107bbd
relation.isAuthorOfPublication42214927-65c3-42a2-98ea-ae8c3a3eae19
relation.isAuthorOfPublication.latestForDiscovery42214927-65c3-42a2-98ea-ae8c3a3eae19

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