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Authors
Advisor(s)
Abstract(s)
The
objective
of
this
study
is
to
understand
what
is
the
potential
of
successfully
implementing
enterprise
social
networks
in
the
workplace
of
Portuguese
companies.
This
dissertation
aims
to
understand
if
employees
and
managers
of
Portuguese
companies
see
the
advantages
of
having
access
to
enterprise
social
software,
if
they
believe
this
technology
fits
their
job
requirements,
and
if
they
are
likely
to
use
and
implement
it
in
their
companies.
In
order
to
answer
the
main
questions
of
this
dissertation,
an
online
survey
is
conducted
within
companies
from
different
sectors.
This
survey
is
built
based
on
the
literature
review
around
enterprise
social
technology
and
enterprise
2.0,
as
well
as
the
theoretical
model
of
Dishaw
and
Strong
(1999).
To
provide
insights,
a
statistical
analysis
was
made
to
the
survey
results,
including
descriptive
statistics,
mean
comparisons
and
multivariate
linear
regressions.
According
to
the
results
of
this
study,
the
majority
of
employees
are
not
using
enterprise
social
networks
in
the
workplace.
Also,
although
most
of
employees
require
management
promotion
to
adopt
the
technology,
the
majority
states
that
these
tools
are
adequate
to
their
job
needs
and
acknowledge
its
advantages.
Besides,
the
majority
of
managers
state
an
intention
to
use
the
tool
and
implement
it
in
the
future,
since
they
acknowledge
advantages
and
fit
to
tasks.
This
dissertation
thus
shows
that
enterprise
social
networks
have
an
opportunity
to
be
present
in
the
infrastructure
of
Portuguese
organizations,
especially
in
companies
with
significant
co-‐worker
and
partner
volume
of
contact
and
with
employees
and
managers
who
understand
the
value
of
accessing
this
technology.
Description
Keywords
Enterprise Social Networks Social Software Enterprise 2.0 Web 2.0 Implementation of Enterprise Social Networks Portuguese companies Yammer