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A sustentabilidade ambiental preocupa-se com a preservação do meio ambiente e o uso sustentado dos recursos naturais sem colocar em risco o meio ambiente e as gerações futuras. Atualmente, o tema tem merecido destaque nas empresas e na sociedade, devido à crescente preocupação da sociedade com a preservação do meio ambiente. Neste sentido, as empresas tomaram consciência e sentiram-se na obrigação de minimizar o seu impacto ambiental e de adotar estas práticas. Apesar do compromisso com a sustentabilidade ambiental, as empresas encontraram dificuldades na implementação das práticas, pelo que ficou evidente a necessidade de clarificar o papel e as atuações dos líderes na concretização das mesmas. O presente trabalho tem como finalidade identificar o papel das chefias intermédias na concretização de práticas de sustentabilidade ambiental na Auchan Maia. A investigação assenta numa pesquisa qualitativa, concretizada através de um estudo de caso. Para responder à questão de investigação foram utilizadas técnicas como a observação direta, a análise documental e as entrevistas, tendo-se recorrido à triangulação de dados para fortalecer a consistência da investigação. Este estudo concluiu que as chefias intermédias têm um papel importante na implementação das práticas de sustentabilidade ambiental ao promovê-las junto das suas equipas e ao sensibilizar, comprometer e apoiar as mesmas na concretização das práticas.
Environmental sustainability is concerned with the preservation of the environment and the sustained use of natural resources without endangering the environment and the needs of future generations. Currently the topic is receiving attention in business and society due to society´s growing concern with the preservation of the environment. Therefore, companies have been and feel obligated to minimize their environmental impact and to adopt sustainable practices. Despite their commitment to environmental sustainability, companies encountered difficulties in the implementation of these practices, so it became evident the need to identify the role and actions of leaders in the implementation of the practices. This study aims to identify the role of middle management in the implementation of environmentally sustainable practices at Auchan Maia. The research is based on qualitative research, more specifically in a study case. To answer the research question, techniques such as observation, document analysis and interviews were used, and complemented with data triangulation to strengthen the research. This study concluded that middle management plays an important role in the implementation of the practices by promoting them among their teams, by raising awareness, and by committing and supporting their teams in the implementation of the practices.
Environmental sustainability is concerned with the preservation of the environment and the sustained use of natural resources without endangering the environment and the needs of future generations. Currently the topic is receiving attention in business and society due to society´s growing concern with the preservation of the environment. Therefore, companies have been and feel obligated to minimize their environmental impact and to adopt sustainable practices. Despite their commitment to environmental sustainability, companies encountered difficulties in the implementation of these practices, so it became evident the need to identify the role and actions of leaders in the implementation of the practices. This study aims to identify the role of middle management in the implementation of environmentally sustainable practices at Auchan Maia. The research is based on qualitative research, more specifically in a study case. To answer the research question, techniques such as observation, document analysis and interviews were used, and complemented with data triangulation to strengthen the research. This study concluded that middle management plays an important role in the implementation of the practices by promoting them among their teams, by raising awareness, and by committing and supporting their teams in the implementation of the practices.
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Sustentabilidade ambiental Liderança Chefias intermédias Práticas Indústria do retalho Environmental sustainability Leadership Middle management Practices Retail industry