| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 1.95 MB | Adobe PDF |
Advisor(s)
Abstract(s)
Pesquisadores vários defendem que quanto maior o nível de conhecimento e identificação do funcionário com a missão da empresa melhor a sua atuação e performance em geral. Este trabalho de investigação estuda um outro elemento importante para este quadro organizacional que parece ter sido algo ignorado: o espaço físico de trabalho. O espaço físico de uma empresa pode ser trabalhado através da arquitetura sustentável, fortalecendo e ilustrando a missão ecológica/sustentável de uma empresa. Vários estudos já provaram que o espaço de trabalho tem efeitos psicológicos e comportamentais no trabalhador. Assim como o espaço de trabalho pode influenciar a satisfação do funcionário, ele também poderá aumentar a percepção da missão da empresa onde trabalha. Esta investigação foca os conceitos de missão organizacional, indústria sustentável, espaço físico e comunicação organizacional para propor uma nova abordagem estratégica de comunicação da missão. Com base em teoria relevante sobre estas temáticas e no estudo da empresa norte-americana Recycle Future verificamos de facto que do uso do espaço físico, como objeto de comunicação da missão, tem eficácia no envolvimento do funcionário na empresa.
Several researchers argue that high levels of employee mission perception and identification with the company leads to more productivity and better overall performance. This research project will study another important element in this organizational framework which seems to have been overlooked by many researchers: the physical work space. Companies can use sustainable architecture on their physical workspace to illustrate and strengthen their ecological/sustainable mission. Several studies confirmed that the workspace has psychological and behavioral effects on the worker. Therefore, as workspace can influence employees´ satisfaction, it can also increase employees´ perception of mission. This research focuses on the concepts of organizational mission, sustainable industry, physical space and organizational communications to propose a new approach to mission communications strategy. Based on relevant theory on this subjects and the study of the American company Recycle Future, we in fact verified that using the physical space, as an object of mission communications, is effective towards employee involvement in the company.
Several researchers argue that high levels of employee mission perception and identification with the company leads to more productivity and better overall performance. This research project will study another important element in this organizational framework which seems to have been overlooked by many researchers: the physical work space. Companies can use sustainable architecture on their physical workspace to illustrate and strengthen their ecological/sustainable mission. Several studies confirmed that the workspace has psychological and behavioral effects on the worker. Therefore, as workspace can influence employees´ satisfaction, it can also increase employees´ perception of mission. This research focuses on the concepts of organizational mission, sustainable industry, physical space and organizational communications to propose a new approach to mission communications strategy. Based on relevant theory on this subjects and the study of the American company Recycle Future, we in fact verified that using the physical space, as an object of mission communications, is effective towards employee involvement in the company.