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Num contexto onde os pacientes desempenham um papel ativo nas suas jornadas de cuidados de saúde, procurando organizações que atendam às suas necessidades e valores individuais, compreender os fatores que influenciam as decisões dos pacientes é crucial para melhorar a qualidade dos cuidados e os resultados de saúde. Diante dessa problemática, esta tese de mestrado procura explorar e analisar os determinantes das escolhas dos pacientes no acesso aos cuidados de saúde, visando trazer clareza sobre a dinâmica entre pacientes e organizações de saúde, bem como a relação entre comportamento do consumidor e tomada de decisão em saúde. Assim, o objetivo foi identificar os principais fatores que influenciam as decisões dos pacientes ao escolher organizações de saúde, contribuindo assim para o conhecimento na gestão e políticas de saúde. O estudo também procurou responder a questões específicas, como a influência de características socioeconómicas na preferência por prestadores de saúde públicos ou privados, o impacto da frequência de utilização dos serviços de saúde e a importância da rapidez de acesso na escolha do setor privado. Embora seja desafiador comparar os resultados com outros sistemas de saúde devido à singularidade do sistema português, a ausência de estudos na área ressalta a relevância desta pesquisa. Em suma, este trabalho visa fornecer insights valiosos para que as organizações de saúde possam adaptar suas estratégias e serviços às necessidades e preferências dos pacientes.
In a context where patients play an active role in their healthcare journeys, seeking organizations that cater to their individual needs and values, understanding the factors influencing patient decisions is crucial for improving the quality of care and health outcomes. Faced with this challenge, this master's thesis aims to explore and analyze the determinants of patient choices in accessing healthcare, seeking to elucidate the dynamics between patients and healthcare organizations, as well as the relationship between consumer behavior and decision-making in healthcare. The objective is to identify the key factors influencing patient decisions when choosing healthcare organizations, thus contributing to knowledge in healthcare management and policy. The study also seeks to address specific questions, such as the influence of socioeconomic characteristics on the preference for public or private healthcare providers, the impact of healthcare service utilization frequency, and the importance of access speed in choosing the private sector. While comparing results with other healthcare systems is challenging due to the uniqueness of the portuguese system, the absence of studies in the area underscores the relevance of this research. In summary, this work aims to provide valuable insights for healthcare organizations to adapt their strategies and services to meet the needs and preferences of patients.
In a context where patients play an active role in their healthcare journeys, seeking organizations that cater to their individual needs and values, understanding the factors influencing patient decisions is crucial for improving the quality of care and health outcomes. Faced with this challenge, this master's thesis aims to explore and analyze the determinants of patient choices in accessing healthcare, seeking to elucidate the dynamics between patients and healthcare organizations, as well as the relationship between consumer behavior and decision-making in healthcare. The objective is to identify the key factors influencing patient decisions when choosing healthcare organizations, thus contributing to knowledge in healthcare management and policy. The study also seeks to address specific questions, such as the influence of socioeconomic characteristics on the preference for public or private healthcare providers, the impact of healthcare service utilization frequency, and the importance of access speed in choosing the private sector. While comparing results with other healthcare systems is challenging due to the uniqueness of the portuguese system, the absence of studies in the area underscores the relevance of this research. In summary, this work aims to provide valuable insights for healthcare organizations to adapt their strategies and services to meet the needs and preferences of patients.
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Healthcare systems Healthcare Patient experience Decision making Sistemas de saúde Cuidados de saúde Experiência do paciente Tomada de decisão