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Dionísio, Pedro
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Dionísio, Pedro
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0000-0002-7365-6444
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Dionísio, Pedro
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Lencastre, Paulo
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Machado, Joana Cesar
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Vacas-de-Carvalho, Leonor
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2012
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Brand mergers: How attitudes influence consumer identity preferences
Publication .
Machado, Joana Cesar
;
Lencastre, Paulo
;
Dionísio, Pedro
;
Vacas-de-Carvalho, Leonor
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2012
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