Browsing by Author "Mosquera Calvache, Santiago"
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- Competitiveness of Latin American born global : the case of Digital Partners GroupPublication . Mosquera Calvache, Santiago; Léglise, laureNowadays a globalize world is demanding more competitiveness from the international companies, as entrepreneurs are going more and more international. However, every continent like each of their countries are not giving their companies the same advantages to compete; through time every nation has developed their own cultural, social and economic characteristics, which allow their companies to compete in international markets. Following above paragraph, this thesis will aim to explore how competitive are the Latin America born globals in comparison other international SME; Based on internal capabilities and environment factors as social, cultural and economic characteristics. For this purpose, this thesis directed its effort on reviewing the internationalization of a Colombian SME, company called “Digital Partners Group”, which as a Latin American born global has confronted some difficulties in terms of international performance. Thus, with the aim to direct this research, were conducted some interviews with the chief executive officer, chief technology officer and one of the experts of the Colombian team. From the findings gathered, it was conceivable to find difference between the international performance between the Latin companies and firms in developed regions. Furthermore, the study highlight that the main factors of the differences between performance come from more from external factor than internal capabilities. Nevertheless, the research concludes that even if Latin America has talented work capital, the main reason of lack if competitiveness came from social, political and cultural factors.