Percorrer por autor "Blechschmidt, Jan"
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- Digital product passports in consumer electronics : consumer engagement and circular economy implicationsPublication . Blechschmidt, Jan; Casanova, Grace Avila; Rajsingh, PeterDigital Product Passports (DPPs) are a central policy instrument in the European Union9s efforts to advance the circular economy (CE) transition, aiming to improve product transparency. While regulatory, technical, and supply chain dimensions have received much attention, consumer engagement with DPPs and its impact on purchase decisions remains largely unexplored, despite its importance for CE adoption. This study examines both consumer engagement with DPPs and firm responses in the consumer electronics sector, characterized by high material intensity and environmental impact. A mixed-methods approach combined a survey (n = 167) with eleven expert interviews. Survey results showed that perceived usefulness and perceived ease of use are the only significant predictors of engagement. Experts additionally highlighted factors such as trust, usability, and design. The survey further revealed a positive effect of DPPs on purchase intention and willingness to pay (WTP) for circular consumer electronics, constrained by high price sensitivity. Overall, the findings demonstrate that DPPs can contribute to CE adoption by influencing consumer behavior and shaping circular preferences. Simultaneously, the interviews revealed that their strategic value depends on firm-level responses: firms may treat DPPs merely as compliance instruments or leverage them as strategic tools, thereby fostering circular economy business models (CEBMs).
