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Abstract(s)
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Pedagogical Context
Citation
CÔRTE-REAL, Ana – Marketing infantil: O marketing do afeto. In BRITO, Carlos de Melo ; LENCASTRE, Paulo de (coords.) - Novos Horizontes do Marketing. Alfragide: Dom Quixote, 2014. ISBN 978-972-20-54-08-9. p. 192-207