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Comparative performance analysis of portuguese bank branches

dc.contributor.authorPortela, Maria
dc.contributor.authorThanassoulis, Emmanuel
dc.date.accessioned2010-11-30T13:15:00Z
dc.date.available2010-11-30T13:15:00Z
dc.date.issued2003
dc.description.abstractThe advent of Internet banking and phone banking is changing the role of bank branches from a predominantly transaction-based one to a sales-oriented role. This paper reports on an assessment of the branches of a Portuguese bank in terms of their performance in their new roles in three different areas: Their effectiveness in fostering the use of new transaction channels such as the internet and the telephone, their effectiveness in increasing sales and their customer base, and their effectiveness in generating profits without compromising the quality of service. We have used Data Envelopment Analysis for the assessment, departing from the basic models to accommodate non-radial and nonoriented measures of performance.por
dc.identifier.citationINTERNATIONAL CONFERENCE OF BUSINESS EXCELLENCE' 03. Guimarães, Portugal, 10- 3 June, 2003. "Proceedings of Business Excellence International Conference". ISBN 9728692080. 6 p.por
dc.identifier.urihttp://hdl.handle.net/10400.14/3698
dc.language.isoengpor
dc.peerreviewedyesen
dc.subjectPerformance measuresen
dc.subjectEfficiencyen
dc.subjectBankingen
dc.titleComparative performance analysis of portuguese bank branchesen
dc.typeconference object
dspace.entity.typePublication
rcaap.rightsopenAccessen
rcaap.typeconferenceObjecten

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