Comparative performance analysis of portuguese bank branches

Publication

dc.contributor.author	Portela, Maria
dc.contributor.author	Thanassoulis, Emmanuel
dc.date.accessioned	2010-11-30T13:15:00Z
dc.date.available	2010-11-30T13:15:00Z
dc.date.issued	2003
dc.description.abstract	The advent of Internet banking and phone banking is changing the role of bank branches from a predominantly transaction-based one to a sales-oriented role. This paper reports on an assessment of the branches of a Portuguese bank in terms of their performance in their new roles in three different areas: Their effectiveness in fostering the use of new transaction channels such as the internet and the telephone, their effectiveness in increasing sales and their customer base, and their effectiveness in generating profits without compromising the quality of service. We have used Data Envelopment Analysis for the assessment, departing from the basic models to accommodate non-radial and nonoriented measures of performance.	por
dc.identifier.citation	INTERNATIONAL CONFERENCE OF BUSINESS EXCELLENCE' 03. Guimarães, Portugal, 10- 3 June, 2003. "Proceedings of Business Excellence International Conference". ISBN 9728692080. 6 p.	por
dc.identifier.uri	http://hdl.handle.net/10400.14/3698
dc.language.iso	eng	por
dc.peerreviewed	yes	en
dc.subject	Performance measures	en
dc.subject	Efficiency	en
dc.subject	Banking	en
dc.title	Comparative performance analysis of portuguese bank branches	en
dc.type	conference object
dspace.entity.type	Publication
rcaap.rights	openAccess	en
rcaap.type	conferenceObject	en

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