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Disintermediation effects in the music business: a return to old times?
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Resumo(s)
The paper makes a brief historical review of the evolution of the music industry over time, contextualizing the technological aftermath in the industry’s current reality. Business models and success factors of the traditional entities within the music industry's landscape are suffering significant change. In a reality afforded by easy access to networked global communications, disintermediation effects are succeeding, in what appears to be a comeback to the old days of music business, when artists had control and a more self-sufficient and autonomous role in business. The paper argues that the relation between artist and consumer, which was once direct, grew overtime to accommodate intermediaries, due to promotion and distribution needs. Furthermore, it suggests that new business models are arising, that encompass elements of the traditional value chains and that can constitute the alternative to support a direct and successful relation between artist and consumer.
Descrição
Palavras-chave
Intermediation Music business models Direct-to-fan