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Tourism creative factory as a knowledge-based entrepreneurship programme: innovation, learning, and sustainability in post-pandemic Portugal
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Resumo(s)
This paper examines the intersection of entrepreneurship, innovation, and sustainability in the tourism sector through the lens of knowledge creation and transfer. It focuses on the Tourism Creative Factory (TCF) ideation programme, developed under Turismo de Portugal’s Fostering Innovation in Tourism 2.0 initiative. Using a case study methodology, the research situates the 2021–2022 “RESTART” edition of TCF within broader theoretical frameworks of knowledge-based development and organisational learning. This study highlights the programme’s role in facilitating knowledge exchange among participants, mentors, and institutional actors, thereby enhancing entrepreneurial readiness and resilience in a post-pandemic context. Emphasis is placed on mentorship, capacity-building, and experiential learning as mechanisms for knowledge management, enabling the 39 selected participants to develop sustainable business models and Minimum Viable Products (MVPs), with the 16 most innovative being selected for a final pitch presentation to a panel of experts representing diverse sectors of the entrepreneurial ecosystem. The findings underscore the transferability of TCF’s methodology to other knowledge-intensive sectors and contribute to advancing theoretical and practical understanding of how structured ideation programmes function as knowledge systems within tourism and beyond.
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Palavras-chave
Tourism Entrepreneurship and innovation Knowledge Sustainable development goals Tourism creative factory