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An exploratory study of cultural differences and perceptions of relational risk

2007Conference object Open access
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dc.contributor.authorSilva, Susana Costa e
dc.contributor.authorNardon, Luciara
dc.date.accessioned2011-09-08T14:36:30Z
dc.date.available2011-09-08T14:36:30Z
dc.date.issued2007
dc.description.abstractThis working paper is part of a research project examining the role of culture and culture differences in foreign partnerships. We build on prior research on culture distance to explore the influence of perceptions of cultural differences on perceived relational risk. Perceived relational risk is defined here as the degree of satisfaction of being involved in business activities with nationals of a given country. Contrary to expectations, preliminary analysis suggests that cultural differences are sometimes perceived as a desirable characteristic and may be associated with lower relational risk. We speculate that culture distance is an asymmetric construct in which the perception of a cultural difference may be interpreted as positive or negative depending on the perspective from which the reading is made and the nature of the task in which the perception is formed. Plans for future research are discussed.por
dc.identifier.citationEIBA ANNUAL CONFERENCE, 33RD - Catania, Italy, 13-15 December, 2007. Proceedings of the 33rd EIBA Annual Conference. 20 p.por
dc.identifier.urihttp://hdl.handle.net/10400.14/5327
dc.language.isoengpor
dc.peerreviewedyespor
dc.publisherEIBA- European International Business Academypor
dc.titleAn exploratory study of cultural differences and perceptions of relational riskpor
dc.typeconference object
dspace.entity.typePublication
person.familyNameSilva
person.givenNameSusana C.
person.identifierE-2200-2014
person.identifier.ciencia-id5818-1A55-F727
person.identifier.orcid0000-0001-7979-3944
person.identifier.ridE-2200-2014
person.identifier.scopus-author-id37076829400
rcaap.rightsopenAccesspor
rcaap.typeconferenceObjectpor
relation.isAuthorOfPublication42214927-65c3-42a2-98ea-ae8c3a3eae19
relation.isAuthorOfPublication.latestForDiscovery42214927-65c3-42a2-98ea-ae8c3a3eae19

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