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Católica Porto Business School
Centro de Estudos em Gestão e Economia (CEGE)
CEGE - Working Papers / Preprints
Sogrape: a relevância do customer-centricity na criação de um sistema de informação de marketing
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Sogrape: a relevância do customer-centricity na criação de um sistema de informação de marketing
2020-09-17
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http://hdl.handle.net/10400.14/33074
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Caso_Sogrape_17_Set_2020_1147.pdf
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Authors
Silva, Susana C.
Silva, Paulo Gaspar
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http://hdl.handle.net/10400.14/33074
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CEGE - Working Papers / Preprints
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