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Statistics for Understanding membership programs effectiveness : the impact of perceived value, hard and soft benefits on the consumers’ purchase intention

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Understanding membership programs effectiveness : the impact of perceived value, hard and soft benefits on the consumers’ purchase intention 237

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July 2025 1
August 2025 0
September 2025 3
October 2025 2
November 2025 0
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152118342_Marta Carrasco_DPDFA_Revised2904.pdf 422
8865.pdf 1

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