Cunha, LilianaLacomblez, Marianne2010-12-022010-12-02201012TH BIENNIAL CONFERENCE OF THE INTERNATIONAL SOCIETY FOR THE STUDY OF WORK AND ORGANIZATIONAL VALUES, Portugal, Junho, 27-30 Junho, 2010 - "Conference Proceedings of the 12th Biennial Conference of the International Society for the Study of Work and Organizational Values" (2010) 171-176http://hdl.handle.net/10400.14/3756The passenger land transport sector in Portugal has been characterized by changes that have given the activity, namely drivers’ activity, other goals, values and meanings. The companies’ privatization policy in the 90’s, that favoured the definition of public service contracts with private companies, gave rise to a debate on the necessary “compromise” between what has its origin on public intervention and what’s determined by market logics. The research was carried within a private company, to whom was imposed the fulfilment of public service obligations. The aim is to know how public service value is preserved in a competitive market. This reflection integrates the contribution of the ergological approach, as a permanent learning of the debate between different valuesengconference object