Utilize este identificador para referenciar este registo: http://hdl.handle.net/10400.14/14579
Título: Subsidiaries’ ability to innovate in marketing in emerging economies
Autor: Rocha, Thelma Valéria
Silva, Susana Costa e
Data: 2012
Citação: ROCHA, Thelma Valéria; SILVA, Costa Susana e - Subsidiaries’ ability to innovate in marketing in emerging economies. In Annual Meeting of the AIB – Academy of International Business, 54th, Washington, DC, USA, 30 June – 3 July, 2012. - In FEINBERG, Susan; KIYAK, Tunga (Ed.) - 54th Annual Meeting of the Academy of International Business "Rethinking the Roles of Business, Government and NGOs in the Global Economy".USA: Academy of International Business, 2012. ISSN: 2078-0435. p. 160
URI: http://hdl.handle.net/10400.14/14579
Aparece nas colecções:FEG - Resumos em actas / Abstracts in proceedings



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